Yvon Chouinard

“Every time I’ve done the right thing for the environment, I’ve made a profit.”
Yvon Chouinard

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One thought on “Yvon Chouinard

  1. You are probably implementing Reverse Manufacturing (my term). RM simply balances the equation of modern economic theory. The environment changes little. The piston works on the upstroke, too.

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